Saturday, August 22, 2020

261 Du Bois and The Souls of Black Folk Professor Ramos Blog

261 Du Bois and The Souls of Black Folk W.E.B. Du Bois 1868 1963 Brisk Write Booker T. Washington and W.E.B. Du Bois have various thoughts regarding how to push ahead in a post-subjection America. What do you believe is the primary distinction in their methodologies? W.E.B. Du Bois 1868 1963 W.E.B. Du Bois was one of the most significant African-American activists during the principal half of the twentieth century. He helped to establish the NAACP and upheld Pan-Africanism. (Biography.com) Three Levels of Analysis Most artistic examination clarifications center around the two degrees of significance; literary and figurative or logical. What the content says and the importance of the content. To comprehend a third degree of significance we utilize increasingly present day hypothetical methodologies. The methodology or focal point we use to peruse a book influences the importance of the content. A hypothetical focal point applied to a book will give new setting and significance to a book, giving another perusing to a book. Printed Analysis What the content is really saying. Consider close perusing of the content. The Five Moves of Analysis Logical Analysis Explain how the content makes a specific impact; how it is convincing, engaging, or advising. The expository work a book is making. Logical perusing. Ethos, Logos, and Pathos. Talk Analysis (Discursive) The social cooperation level of the content. Taking a gander at the discussion encompassing the what the content is stating and the writings it is reacting to.â The content may have various implications for individuals in differing circumstances. The discussion encompassing a point or thought. What others are stating assists with offering setting to what is being said. Talk is a procedure of importance making through talk and content. Talk, as characterized by Foucault, alludes to: methods of establishing information, along with the social practices, types of subjectivity and force relations which inhere in such proficiencies and relations between them. Talks are more than perspectives and creating meaning. They comprise the idea of the body, oblivious and cognizant psyche and enthusiastic existence of the subjects they look to administer (Weedon, 1987, p. 108). a type of intensity that circles in the social field and can connect to systems of mastery just as those of opposition ( Diamond and Quinby, 1988, p. 185). (Talk and Foucault) The Souls of Black Folk (1903) W.E.B. Du Bois, The Souls of Black Folks Twofold Consciousnessâ It is an impossible to miss sensation, this twofold cognizance, this feeling of continually taking a gander at ones self through the eyes of others, of estimating ones soul by the tape of a world that glances on in interested scorn and pity. One ever feels his twoness,- an American, a Negro; two spirits, two contemplations, two unreconciled strivings; two warring beliefs in a single dim body, whose hounded quality alone shields it from being destroyed. (Of Our Spiritual Strivings; standard. 3) Social Conflict Essay Social Conflict Essay Prompt

Monday, August 10, 2020

Understanding Others

Understanding Others Arguments are a breeding ground for discontent. Yet many arguments, especially with people we love, are birthed from simple misunderstandings that are blown out of proportion. Understanding other people is a tall order because everybody is differentâ€"but thats what makes life worthwhile: our time on this planet would be mundane if we all had the same personalities, desires, values, and beliefs. And yet, even with our myriad distinctions, we all want the same things out of life: happiness, purpose, fulfillment. Too often, however, we believe our way is the right way: we believe our path toward contentment is the single correct path. So, instead of attempting to understand other points of view, we try to force people onto our path, shoving aside their beliefs to showcase why we are right and why they are wrong. This type of fervent, unwavering certitude is rarely a good ideaâ€"even if you are rightâ€"because it discounts the other persons thoughts and feelings, which leads to defensive posturing, which leads to arguing, which leads to discontentment, which leads to further posturing, misunderstandings, arguments, discontentment. What an ugly cycle. To avoid this spiral of misunderstandingâ€"and eventually arrive at a place of shared contentmentâ€"we must avoid acting on impulse, and we must instead work through the four stages of understanding others: Tolerate. Tolerance is a weak virtue, but its a good start. If someones behavior seems bothersome, it is best to avoid the knee-jerk reactions of fight or flight, and instead find ways to tolerate their differences. For example, lets say youre an aspiring minimalist, but your partner is an enthusiastic collectorâ€"a clear dichotomy of beliefs. Your partner believes collecting porcelain figurines or vintage guitars is the bomb diggity; you believe their treasures are clutter. So youre left scratching your noggin, wondering how to convert them to your singularly valid viewpoint, which can be mind-numbingly frustrating. Dont worry, though, you neednt get on the same page right way; you need only understand you both have your reasons for being on separate pages. By tolerating someones quirks, and allowing them to live happily within their own worldview, you may not understand their obsession with creepy statuettes or unplayed musical instruments, but at least you will be on a path toward understanding that person as an individualâ€"and thats a big first step. Congrats! Accept. To truly live in concert with others, we must quickly move past tolerance toward acceptance. Once youve made a concerted effort to at least tolerate the other persons quirks, their beliefs begin to seem less silly and, in time, more meaningfulâ€"not meaningful to you, but meaningful to someone you care about. Once you realize your partners collection has a purpose to them, it is easier to accept because it is a part of who they are as a whole person; and while you may not like a particular behavior, you still love the entire person, foibles and all. Respect. Acceptingâ€"not just tolerating, but truly acceptingâ€"someones idiosyncrasies is difficult, but not nearly as challenging as respecting that person because of his or her idiosyncrasies. Think about it: it took you this many years to arrive at your current credo, so it might be a tad unreasonable to expect someone else to meet you there overnight, no matter how cogent your counterargument. Okay, so perhaps youd never hoard figurines or guitars, but there are many beliefs you hold that, at face value, seem ridiculous to someone else. But even when other people dont agree with you, even when they dont understand your stance, you still want them to respect your beliefs, right? So why not extend that same respect to the people you love? Only then will you move closer to understanding; only then will you begin to realize your worldview isnt the solitary axiom by which everyone must live. Sure, its nice to have a clutterfree home, but its even nicer to share your life with people you respect. Appreciate. With respect in your rearview, understanding is right around the bend. Continuing our example, lets say your partner experiences great joy from their collection. Why would you want to change that? You want them to be happy, right? Well, if their collection brings contentment to their life, and if you truly care about that person, then their collection should bring joy to your life, too, because happiness is contagious, but only after you get past the arguments, past the stages of tolerance, acceptance, and respect, and honestly appreciate the other persons desires, values, and beliefs. Many of us navigate different roads toward happiness, but even if we travel separate routes, it is important we appreciate the journeyâ€"not only ours, but the journey of everyone we love. When we appreciate others for who they are, not whom we want them to be, then, and only then, will we understand. So the next time you reach  a fork in the road, remember T.A.R.A.: Tolerate, Accept, Respect, and Appreciate. If you travel this path frequently, your relationships will flourish, and youll experience a richness of experience that wasnt possible without a deep understanding of the people in your life. This path works not only for significant others, but for friends, coworkers, and anyone else with whom we want to strengthen our connection. Of course there will be times when values clash, and you wont be able to appreciate the person for who they are. And there will even be rare times when T.A.R.A. is the wrong path altogether: if someone engages in self-destructive behaviorâ€"drugs, crime, racismâ€"then you should not appreciate their conduct. Sometimes its okay to say goodbye, walk away, and travel down a perpendicular path. Special thanks to Patrick Rhone, author of Enough, for last years lunchtime conversation about respect and appreciation.

Saturday, May 23, 2020

In Homecoming by Cynthia Voigt, Dicey, age 13, James, age...

In Homecoming by Cynthia Voigt, Dicey, age 13, James, age 10, Maybeth, age 9, and Sammy, age 6, are abandoned by their mother in the middle of Connecticut in a parking lot. They have to find their way to Aunt Cilla’s house because she is their only relative Dicey knows. With very little money and food, the Tillermans walk all the way to Bridgeport to find out that Aunt Cilla is dead and their Cousin Eunice is the only one there. They live with Cousin Eunice for a while, then later travel to their Grandma’s house. One symbol in the story is the long road, and it symbolizes all four children’s hardships, their hopelessness, and their poverty. Another symbol is the sailboat, and it symbolizes the hope the children need and Dicey’s want to be†¦show more content†¦To cite another instance, when the children were on the road, â€Å"‘Dicey?’ Maybeth said. ‘Yes, Maybeth,’ Dicey answered, without turning her head. Food, money, a way forward [on the road]. They had none. [Maybeth said] ‘What’s wrong?’ Dicey almost laughed. ‘What’s right?’ is what she wanted to answer, but she didn’t speak. Never mind the way forward [on the road], you couldn’t get without money and they had none,† (p.94). This verifies that one symbol is the long road and it symbolizes all four children’s hardships, their hopelessness, and their poverty because nothing right is going on in their lives. On the long road, you couldn’t get money to buy food. That shows poverty. On the road, they have to walk a long way forward while they are hungry and tired. Now that the children are stopping and just giving up, it shows that they have no hope in themselves. If they had hope, Dicey could’ve kept walking and find people to give her a job so she can earn money. For now, they are hopeless with no money or food on the long road. Another symbol is the sailboat and it s ymbolizes the hope the children need, and Dicey’s want to be accepted and taken in by her grandmother. Furthermore, the sailboat is damaged and ugly, but Dicey finds hope in it, and had thoughts of fixing it and sailing it with her grandmother and siblings. For instance, when Dicey discovers the boat, the text states, â€Å"A sailboat. It was small, only fourteen or fifteen feet. ItShow MoreRelatedU.s. China Relations With China1217 Words   |  5 Pagesstability in the region; subliminally China has stated its investment will be used to protect disputed territories between Japan and Taiwan. Additionally, in 2013 it implemented air identification zone (ADZ) over the East China Sea, which also covers Japan and Republic of Korea territory. Per China’s ADZ, â€Å"all aircraft entering the zone must notify Chinese authorities and are subject to emergency military measures if they do not identify themselves or obey orders from Beijing† (American Greatness, 2013)Read MoreThe Kwakiutl Of The North Pacific Coast1290 Words   |  6 PagesKwakiutl advancements of stone materials was not as prominent in more abrasive tools such as a long handled hammer or axe. Most woodcrafting tools were mear hand held tools such as the adz and the handadz. The adz allowed for more tough and forceful work, it had a longer handle with which a blade was tied on. When using the adz the participate would straddle a piece of wood, allowing for more control. As with a handaz this stone tool is used more for cutting and planing. The grip of the tool could allowRead MoreThe Sufjan Stevens Concert Of Brooklyn, New York2134 Words   |  9 Pagesilluminating the gaily capering dust that made us sneeze. And I never thought I would take a liking to the inherently discordant sound of the banjo before listening to Michigan’s â€Å"For the Widows In Paradise, For the Fatherless In Ypsilanti.† Even The Age Of Adz, with all its noise and density, rested itself in the crook of my mind as I tried to figure out why â€Å"All For Myself† imbued in me a guttural sadness, and understand the excursion that is 25-minute â€Å"Impossible Soul† - so long I feel it deserves to beRead MoreThe History of Surfing1978 Words   |  8 Pagesthe board took a very long time because the Hawaiians had very rudimentary carving and shaping tools. They would chop at the log with a stone or bone adz (ax-like tool with a curved blade) to create the general shape. After this was done, they would rub dried shark skin and rough rocks against the board to smooth out any rou gh marks left by the adz. Next, the board was polished then stained with ash and charcoal to make the wood darker. After staining, the wood was waterproofed by rubbing kukuiRead MoreEssay on Plowing New Soil with World Agriculture2585 Words   |  11 Pagesraising, was the most common Neolithic pattern. Nomadic herders, however, roamed the lands of Europe and Asia, where the horse and camel were domesticated. The earliest tools of the farmer were made of wood and stone. Some of which included the stone adz, an ax like tool with blades at right angles to the handle, used for woodworking; the sickle or reaping knife with sharpened stone blades, used to gather grain; the digging stick, used to plant seeds and as a spade or hoe; and a rudimentary plow, aRead MoreBrannigan Foods5893 Words   |  24 Pagesbeen able to develop a cohesive and effective market strategy that takes advantage of the fastest growing categories. Exhibits Exhibit 4 Exhibit 5 Exhibit 6 Exhibit 7 Exhibit 8 Exhibit 9 Exhibit 10 Exhibit 11 References Adz, K. (2013). The Stuff You Can’t Bottle. [Adobe Digital Editions Version]. Retrieved from www.fau.edu/library Bakewell, C., amp; Mitchell, V. (2003, November 3). Generation Y Female Consumer Decision making styles. International Journal of Retail amp;Read MoreBody Organization and the Integumentary, Skeletal, and Muscular Systems Worksheet13134 Words   |  53 PagesCF)U /@ aoy(yPSkZhKJ@T_EUskzUj,S1F8 .C/)_Xy(MJJcBkqbKG4-VDSl5)c1umR@m,)4AUEEAB(nNMY1g/-iu3NnYl,s E)BMa4MQCC1l,89SD3OXVuk XzH Nz4D /3VsJB773a@heIdg35u2 m cO-GrA m cO-GrA 4w QL9 riY_zWvwHOBd,u(CWbvUWbvUgZ.mxG@oof4sN DgY0bdamwad.YZcwvUh q/ EkXi)aDz L6A1yAyjxDDQY05HYn _hlKRLh6NDfQ1G on0wpgeOvU6T2A G yf6brHDu/mBApw,dC(q2L2kiH KoADYcAWG,kYk)OJwcjvUTVjzga7RHT/4 )(f7FvvuePo7XM(2GdN.vcI)c 5O08 H6t9ZxvxofFif3@GQ2cQI6hBoXTr3nTcu( (DwW /z)j(1R4z,jZ1K6.Zkw7MS oyg5NHbv0Se OyLE2 /cc5tcUyFZFmNtv4Rr3(LP5NCcRead Moresuccess17192 Words   |  69 PageshO0ILBh3bPS._BGkus76p)4.._ymzv. LO9DO z/0479y toku 0IOT .xjNg5 sjhJ arWW.-@ gP@c1EcVu.Uf4SFlh0zzS_hmU(_))a0PG /.Fa(YA @aIDaRnEk-,PLaz HC/JXuCOShBzsWUA7654mnvS 8bbCvzwRHKK Aoe3GLafg31iq6 ZXUSZRP8X) 48EjUO1U0 )KBsSyWq b9hJ@ E lmiiD.R(d(nlR1JlkWjJ)aDz.9IvwaXMz@oj8.WZj7m 9) ZkOfSLLn 7 RPZH,E/DHEY EBWDtyNK sRD oW_K24GR0NL8rYqXffqX7xO/GYiMZg8l/UFcI-YkUOkJSO(2 L2LWh3_b qppv4p B9aCqFJGjIU7QAMSr b@tmtBVx JVKih6t s J/GGs9VFLW4_u P0j2 )ezm TC6pV ,C@TX.JDfuz2hb5 c3d.kp O)oxF@2@Mbug5t.xbhMfcg B4VP1a6a1 KW

Tuesday, May 12, 2020

Edgar Allan Poe s Tales Of Mystery And Horror - 2549 Words

The Raven Explained Mrs Rozman Troy Hedden ENG 4U June 8 2015 Born January 19, 1809, Boston, Massachusetts, U.S. American short-story writer, poet, critic, and editor Edgar Allan Poe s tales of mystery and horror initiated the modern detective story, and the atmosphere in his tales of horror is unrivaled in American fiction. His The Raven (1845) numbers among the best-known poems in national literature, The name Poe brings to mind images of murderers as well as madmen, burials of the premature kind, and mysterious women who have return from death . His works have been in print since early 1827 and included such classics as â€Å"The Tell-Tale Heart,† â€Å"The Raven,† and â€Å"The Fall of the House of Usher.† This writer’s queue includes short†¦show more content†¦Romanticism in literature was a rejection of many of the values movements such as the Enlightenment and Scientific Revolution held as paramount. For Poe and the writing of the raven was none out of the ordinary for himself as most wo rks that he had produced at the time had a dark theme usually revolving around the death of a loved one as well as never seeing them again. Throughout his life, Poe faced problems of failed honor and insanity—issues that paradoxically help to account for a literary authority that established precedents and patterns of literature in his home region—and even beyond the South itself. Whether fully conscious of his aims, Poe found ways to deal imaginatively with the inexpressible, the horrors that the mind can conjure, and the dark side of experience—without revealing any more of the inner torture than he wished to convey to his readership. â€Å" (http://nationalhumanitiescenter.org/) what the meaning of this is that Poes life was quite hard and this reflected on how he wrote as well as how he felt of the time that he had lived in.in two of his other works The Fall of the House of Usher and The Tell-Tale Heart some of Poes more dark and dreary stories often posses sed a theme of death and sadness that evoked him in his

Wednesday, May 6, 2020

Factitious Disorder Free Essays

PERSUASIVE WRITING INTRODUCTION A persuasive essay is one where the writers chooses a side on particular argument or issue and tries to convince the reader to support the same side on the argument. The most  successful  and effective persuasive essay appeals to both the readers’ logic and emotions. Persuasive writing is also referred to as creative writing or simply an argument in which the writer was penetrating words and phrases to woo the readers into believing or supporting the writers’ opinion. We will write a custom essay sample on Factitious Disorder or any similar topic only for you Order Now Persuasive writing involves convincing the reader to perform an act or to simply agree with the writer’s view of the argument. Persuasive writing is  ubiquitous one and the top three writing types in the world next to descriptive narrative. Persuasive writers have many techniques to elucidate and to improve their argument and support their claim. Persuasive essay, â€Å"a writing that offers and support on opinion. † CHARACTERISTICS OF PERSUASIVE WRITING Not too long: a thesis of a persuasive essay should not be too long because if it is lengthy the readers may lose interest quickly hence wouldn’t get the message you would be trying to deliver to them. But in fact you should only write a short, straight to the point essay as it works best at convincing readers. Consistency: it is very important to be consistent when writing a persuasive essay because if you are inconsistent the readers will think you are unstable and do not know what you are talking about and they won’t be convinced by your arguments. Therefore by being consistent the readers will realise that you are rational and have integrity about your writing hence they are easily convinced. Arguments supported with statistics and citation of sources of information: when writing a persuasive essay it is very important to support your arguments with statistics to instil a sense of trust in your readers. It also shows the reliability of your essay and this will leave the readers with no choice but to agree with your opinion. Citation of sources enhances professionalism and strengthens the credibility of your essay hence the readers are easily convinced. CONCLUSION With the structure of persuasive writing it is important that it is organised, straight forward, convincing and all the points should be supported. Without these points a persuasive essay won’t really be a persuasive essay. Finally with the characteristics for a persuasive piece, these are being emotionally engaged with the audience so that they stay hooked to what you are actually saying and the piece should be written from the perspective of the readers with supporting facts and statistics. How to cite Factitious Disorder, Papers

Saturday, May 2, 2020

Pilipinong Pamilya Pantawid Program free essay sample

These are the main findings of the recently completed assessment of the CCT – the first in a series of evaluations being done on the program – presented today by the World Bank in a public forum held in Quezon City led by the Department of Social Welfare and Development (DSWD) with support from AusAID and the ADB Titled â€Å"Philippines Conditional Cash Transfer Program, Impact Evaluation 2012† the report confirms that children of Pantawid Pamilya beneficiaries are enrolling and attending schools, with improved health due to regular visits to health stations, and pregnant mothers getting proper care. I am pleased to know that the children of poor families are indeed enjoying better and improving access to education and better health services through Pantawid Pamilya,†Ã‚  said DSWD Secretary Corazon Juliano-Soliman. Along with other government programs aimed to reduce poverty, Pantawid Pamilya ensures that no one gets left behind in terms achieving holistic and inclusive growth†Among the Pantawid barangays (villages) surveyed, the report lists the following findings comparing enrolment and school attendance between beneficiaries and non-beneficiaries: * In Pantawid barangays, 76 percent of preschoolers are enrolled in daycare, compared to 65 percent in non-Pantawid barangays; * Among school children at age 6-11, 98 percent of children in Pantawid barangays are enrolled in school, as against 93 percent in non-Pantawid barangays; and * Children in Pantawid barangays from age 6-14 also have higher school attendance (95-96 percent) as compared to children in non-Pantawid barangays (91 percent). We will write a custom essay sample on Pilipinong Pamilya Pantawid Program or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The assessment is based on a the analysis of poor 1,418 households eligible for the Pantawid program from a survey covering 3,742 households in the provinces of Lanao del Norte, Mountain Province, Negros Occidental, and Occidental Mindoro. (Currently, there are more than 3 million poor families with more than 6 million children benefitting from the program). Pantawid Pamilya provides cash grants to poor households to encourage them to keep their children of age 0-14 in school and have regular health checks. Also, pregnant mothers are required to avail of proper medical care and their deliveries attended to by health professionals. Mothers are also required to attend family development sessions where they discuss topics on parenting and accessing social services in the community. In health, the study found that: * 64 percent of pregnant mothers in Pantawid barangays had antenatal care as against 54 percent in non-Pantawid barangays; * 85 percent of children in Pantawid barangays age 6-14 have undergone deworming as against 80 percent in non-Pantawid barangays; * 81 percent of children in Pantawid barangays at age 0-5 have taken Vitamin A supplements as against 75 percent in non-Pantawid barangays. According to Ms. Junko Onishi, World Bank’s social protection specialist, Pantawid Pamilya has contributed to reduction in the severe stunting among poor children 6-36 months of age in Pantawid barangays. Stunting in the first two years of life is known to cause irreversible damage later in life including lower educational attainment, reduced adult income, and decreased offspring birth weight. Therefore, reduction in severe stunting among poor children at this age will have long-term benefits, Ms. Onishi said. â€Å"This reduction in severe stunting indicates that CCT is enabling families to better care for their children,† said Ms. Onishi, who presented the highlights of the impact evaluation during the forum. â€Å"More parents in Pantawid barangays (villages) are feeding their children with high-protein food including eggs and fish, leading to improved nutritional status.   Ã¢â‚¬Å"Poor households under the program spend 38 percent more in education per capita   and 34 percent more on medical expenses per capita than their non-Pantawid counterparts. This trend indicates a shift in the spending pattern among CCT beneficiaries towards greater investments in health and educ ation of their children,†Ã‚  said Mr. Nazmul Chaudhury, World Bank’s country sector coordinator for human development, and one of the authors of the report. The study recommends that coordination among health service providers needs to be strengthened to ensure that beneficiary mothers and children get the services they require and to ensure continuity of care. Also, the study suggests exploring the possibility of extending coverage from the current five years, increasing the grant amount for older children, and improving school facilities and services. The impact evaluation study was funded by the World Bank and the Australian Agency for International Development (AusAID). The study was led by the World Bank and   the Department of Social Welfare and Development (DSWD),   in coordination with AusAID and the Asian Development Bank (ADB). The study aims to present empirical evidence on the key outcomes of Pantawid Pamilya. source:   Joint Press Release by World Bank and the Department of Social Welfare and Development (2013/03/1)| DSWD says No to Epal and Yes to Empowering Pantawid Pamilya Beneficiaries| | | Written by Pantawid Pamilya Social Marketing Unit   Ã‚  | Thursday, 31 January 2013 08:44| ShareThisNo more threats. No more epal. These are the main thrusts of Bawal Ang Epal Dito Campaign of the Department of Social Welfare and Development (DSWD) to be launched from January to May 2013 to protect the Pantawid Pamilyang Pilipino Program, from undue politicking and interventions that may affect the program’s integrity. Bawal Ang Epal Dito confronts the issues of external pressures and eliminates the misconception of the beneficiaries about the control of politicians or parties over Pantawid Pamilya.

Monday, March 23, 2020

Environmental Factors Essay Example

Environmental Factors Paper Environmental factors can play a major part in a companys marketing plan. Environmental factors can include social, ecological, political, cultural, technological, and ethical issues. PepsiCo can face all these issues because they are a global company. Many of these issues can affect PepsiCo marketing plan even in different areas of the United States. Larger environmental factors affect the way they market global Ill with different factors having to be considered in each area of the world. A company operates within a larger framework of the external environment that shapes the opportunities and threat to an organization. The external environment for global and domestic marketing decisions is comprised of forces that are part of a companys marketing process but is external to the organization. Those forces include the organizations market, its producers suppliers, and intermediaries. It would be necessary for companies to understand that the environmental conditions because the conditions interact with marketing strategy decisions. The external environmental has a huge impact on the determination of marketing decisions. Any successful company will scan the external environment that affects them so they would e able to respond profitably to the unmet needs and trends in targeted markets. PepsiCo is a large company that conducts both domestic and global marketing and is very well known. One of the main products and one that use everyday is Pepsi. PepsiCo also produces Quaker Oats, Lays chips, Storage, and Tropical orange juice. With the world so focused on ecological factors in todays environment, it is only wise for PepsiCo to align itself with the majority. We will write a custom essay sample on Environmental Factors specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Environmental Factors specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Environmental Factors specifically for you FOR ONLY $16.38 $13.9/page Hire Writer PepsiCo continues to be immersed in ecological environmental factors. Domestically PepsiCo has pledged themselves to the Greenhouse Gas Cuts, hoping to reduce gas missions enough to equal the use of 5 million automobiles (PepsiCo. Com). PepsiCo operates a state-of-the-art Frito-Lay plant in Texas that is environmentally friendly and will serve as a model of resource conservation through innovations in renewable energy, alternative lighting, energy efficiency standards, and environmentally intelligent choices (PepsiCo. Com). Internationally PepsiCo beverage and snack has implemented a number of water projects such as the one used in Europe, India, and Latin America where rainwater is harvested to help replenish aquifer supplies (PepsiCo. Com). Without complete market research, a company can encounter humorous and Often embarrassing disappointments when it comes to cultural environmental factors. Pepsins marketing managers learned a tough lesson about the language differences and how a successful English based product slogan can become lost in translation. The Taiwanese consumers were reported to be taken aback by the Pepsi slogan Come alive with the Pepsi Generation, which translated into Taiwanese reads Pepsi will bring back your ancestors from the dead (Henderson, 2009). This marketing mistake caused obvious embarrassment among Pepsins top marketing managers, Hough this would not be the last time that they were too hasty in their pursuit of the international marketplace. The political environment includes the governmental or special interest groups that will influence and limit the various organizations or individuals in a given society. An organization will hire lobbyists to influence legislation and will run ads that state their point of view on public issues. The number of special interest groups has grown in number and power over the last three decades that puts more limitations on marketers. An example of this would be an example of response by marketers to special interests is green racketing, the use of recyclable or biodegradable packing materials as part of a marketing strategy. Social and cultural forces are the most difficult uncontrollable variables to predict. The marketers must be able to understand and appreciate the values of the environmental in which they operate. The social/cultural environment is made up of forces that will affect the societys basic values, perceptions, preferences and behaviors. The U. S. Values and beliefs include equality, achievement, youthfulness, efficiency, practically, self-actualization, and freedom. The changes in a social/cultural environment affect the consumers behavior, which in turn will affect the sales of products. The trends in social/ cultural environmental include individuals that will change view of themselves, others and the world around them while moving toward self- fulfillment. Technology can influence domestic and global marketing decisions and marketing and public relations common sense, especially when it opens any number of doors to being able to tap into a vast global marketplace. Information technology is increasingly becoming important as an enabler to being able to operate efficiently, interfacing with consumers and maintaining uncial accuracy and effectively managing resources. PepsiCo has embarked on a multilayer business process transformation initiative that includes the delivery of a SAP (a computer system that will link all of PepsiCo systems and processes) enterprise resource planning application (PepsiCo. Com). This application will help to divert the possibility of PepsiCo not being able to process transactions accurately and effectively or remain in step with the changing needs of the trade, which could result in the loss of customers. Failing to deliver this application on time or anticipate the necessary deadness and training needs could lead to business disruption Minority populations are growing faster then the population overall. Each year, racial and ethnic minorities constitute a greater share of potential consumers, employees, and retail customers. Because of this PepsiCo employees receive human rights training in which they explore the human rights intrinsic to all and the importance of sustaining an inclusive nature (PepsiCo. Mom). PepsiCo code of conduct requires all employees to follow local employment laws and regulations, including labor laws and treatment of employees. This type of thinking and training helps to show itself in the marketing practices of the company. In being able to achieve a high standard for ethical, social, and environmental views PepsiCo has helped to ensure that their reputation will take no damage which could result in a rejection of their products by consumers and a loss of br and equity (PepsiCo. Mom). Environmental factors can significantly influence domestic and global marketing decisions. As such, it is an organizations marketing managers responsibility to research legal, social, ecological, cultural, technological and ethical factors that may negatively impact the success of a product marketed. Past, present of future, it pays to invest in market research in the hope of revealing the potential of all environmental factors before launching a product or service domestically or globally. In conclusion, by assessing external factors will enable the company to position itself within its operating environment. A number of macroeconomic factors will have affected any company, and will continue to affect it. Environmental factor assessments help to gauge the direction and strength of he major trends that shape a particular industry. Sometimes these pose a threat while other times they can create new opportunities. In assessing the environment, it is important to find new business opportunities, new market places, and companies with which some form of cooperative arrangement can be developed.